Kohl’s Announces Holiday Marketing Campign Featuring Avril Lavigne’s Abbey Dawn Line

When you start your Christmas shopping, be sure to check out Avril Lavigne’s clothing line, Abbey Dawn, at Kohl’s.  Kohl’s has unveiled it’s new 2008 holiday marketing campaign, which portrays the department store as a “one-stop destination for shoppers looking to get the most for their money during a challenging economic environment.”  There will be frequent sales, aggressive discounts, and an easy online shopping experience.  There will even be lots of great sales BEFORE Black Friday (the biggest shopping day in America, the day after Thanksgiving - November 28)!  Sounds like it’ll be a good time to shop for Abbey Dawn clothing!  Click here if you’d like to check out some of the clothing line online!

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